John has been involved in coaching for over 10 years and has had tremendous success in developing the athletic talents of hundreds of young people. He started the Bees Academy five years ago and now more than 400 children attend weekly athletics coaching sessions. The initiative provides 16+ young athletes with the opportunity to coach by assisting with the coaching sessions. Children under the age of 13 are encouraged to try all athletics event and not to specialise too early. John has also coached many County, Regional and National Champions in a wide range of events.